At the 2023 Total Products Expo (TPE) 2023, Aganorsa Leaf will introduce two new vitolas to its JFR Lunatic Maduro line in the form of a 6 1/2 x 60 and a 7 x 70.
The Aganorsa Leaf JFR Lunatic Maduro line features a San Andres Mexican wrapper over Nicaraguan binder and filler grown on Aganorsa Leaf’s farms. Production comes from Aganorsa’s Agricola Ganadera Norteña S.A. factory in Estelí, Nicaragua. The new sizes will bring the total number of vitolas in the Lunatic Maduro lineup to eight.
The new 6 1/2 x 60 size will be priced at $9.99 MSRP while the 7 x 70 will be priced at $10.50 per cigar. Both new sizes will be presented in 28-count boxes.
TPE 2023 has a big focus on Aganorsa Leaf’s JFR brand. In addition to the new JFR Lunatic sizes, Aganorsa Leaf is releasing a JFR Fresh Pack at TPE 2023.
“These new releases are based on retailer and consumer demand,” states Terence Reilly, Vice President of Sales & Marketing in a press release. “The consumer thirst for big, flavorful maduro cigars seems unquenchable and our retailer partners have been consistent in their desire for an affordable fresh pack. We listened and have now produced these great additions to our portfolio to address the needs of the market.”
TPE 2023 takes place from February 22nd through February 24th in Las Vegas, Nevada.
Photo Credits: Aganorsa Leaf
Originally posted on February 9, 2023 @ 3:17 pm