Citing the rising costs of production La Aurora has announced they are increasing their pricing for their products starting Monday, April 1, 2024, following the PCA Trade Show. The company stated the price increase will be 5% over the entire portfolio of products.
“Since 1903, my family has worked hard to set the standard for craftsmanship in the world of premium cigars. And retailers and customers have rewarded us for this consistency in our products over the years. As we work to provide those retailers and customers reasonably priced products priced at many tiers, it has become necessary this year to take an increase in pricing to maintain this quality and consistency,” says Guillermo León, President of La Aurora.
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